PUMA Mid x Atmos x Mitsuaki Iwago

For the past while, you have been seenig the PUMA x Atoms x Mitsuaki Iwago - Endangered Species Collection, Polar Pack. Today we bring you the PUMA X Atmost PUMA Mid Macaroni Penguin. The colorway of this PUMA Mid draws direct inspiration from the Macaroni Penguin of the Antartic, which is a vulnerable beast who is facing a high risk of extinction in the wild. The biggest feature is the collar of the shoe that represents the Penguin's head feathers. The shoe comes with three sets of colored laces and has Atmos "A" on the lace tips and heel.

Each shoe featured in the collection holds the unique characteristics of a specific animal, and features Mr. Iwago's photography on the removable insole. The name of the habitat of each animal is on the reverse tongue and the outsole in both English and Japanese. The shoes were created in hopes of bringing attention to our impact on these endangered animals.








Pics: Freshnessmag