March 16, 2008

Ontour S/S 2007 Collection Preview


We present the Spring/Summer 2007 collection 'Sliced Ontour' by Ontour. A collection for the twisted minds and sliced up personalities! Once again they created an entire collection around one theme, which is this time "Sliced". Ontour is one of the most promising European streetwear brands. Make sure to look out for them! Beware of some serious cut and sews, split up sneakers, puzzled trumpet patterns, sliced to the bone cats and blade saws all over the place. WATCH YOUR FINGERS THIS SUMMER! As you can see this season the overall theme is 'Sliced'. They were triggered by cutting things up, to slice objects / graphics. By mixing these and in the end puzzling it all back together they created new and surprising effects and images. This collection is a bit more 'abstract' or graphical then their previous ones. With clean cut lines and geometric shapes. They also dived more into details and materials; introducing new pieces as poloshirts, knitwear, a summer jacket and an extended womens range. For some of the items they literally cut their graphics and fabrics apart and sew them back together, resulting in perfect mismatches and strong optical effects.

This collection just dropped in stores and already the Puzzled items and Sliced Sneaker shirts are going very fast! Besides the finest retailers from The Netherlands, Ontour can be bought in more and more great spots around the globe such as Shanghai, New York, Moscow, Bangkok, Berlin, London etc. Have a look at their stockist section to check your nearest Ontour store!

Now head on over after the jump to the complete Ontour Spring/Summer 2007 range!

Source: Highsnobriety

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